POSITIONING

By choosing a strategic position you will distinguish yourself from your competitors. Formulating the right position is very important, but not always easy. I advise clients on (re-)positioning by using focus groups or facilitating team sessions, conducting interviews and setting up practical action plans. During this process, I often work with different experts from my network.

Positioning for a new organisation

Re-positioning an existing organisation
Due to a strategic change of course because of ambition, competitors or market developments.